Get Paid for Your Opinions - Focus GroupsA focus group is an opinion-seeking panel discussion where consumers are asked to share their ideas about new products or services. It can be brainstorming in front of a white board; tasting new beverages and helping to name them; and looking at ads and saying what they make you think of.
Groups usually consist of 8 to 10 people who join in a discussion led by a professional moderator. Often the participants in each group have common traits, experiences, or characteristics that allow the discussions to be interesting and informative.
There is this myth that lots of research firms are paying big money for participation in research. Yes, occasionally they will pay for participation, but it is usually under specific circumstances. It is supposed to be a reward for your time, it is not meant to be a money maker. This is not like applying for a job.
Many research firms don't want "professional participants" -- In fact it is considered bad research to use a participant that has participated in other research projects within the past year. Do not apply to or bother companies that do not seek participants. They will simply blacklist you.
There are some legitimate companies that have databases where they collect names and send them periodic surveys. Generally, however, they pay a really small amount or they enter you in a contest for participation. It certainly is not any way to make lots of money.
Listed here are legitimate firms that are actively seeking participants.
20/20 Research Incorporated · Online bulletin board and focus group (chat) capabilities. In person available for Nashville and Charlotte, NC.
Accurate Data Marketing, Inc. · Focus Groups in Glenview, IL.
Adler-Weiner Research · Focus Groups in Chicago, IL and Los Angeles, CA.
Alan Newman Research · Online surveys. Focus Groups in Richmond, VA.
ARG · Focus Groups in San Bernardino/Riverside, CA.
Ask Miami Reseach · Focus Groups in Miami, FL.
Atkins Research Group, Inc. · Focus Groups in Los Angeles, CA.
Boulder Focus Center · Focus Groups in Boulder, CO.
Campos Market Research · Only apply if you live in these Pennsylvania areas: Allegheny, Westmoreland, Washington, Fayette, Butler, Beaver, Lawrence, Greene, Indiana, and Somerset. Anyone within this area would be eligible for focus groups if they are willing to travel into Pittsburgh.
Consumer Logic, Inc. · Focus Groups in Tulsa, OK.
Consumer Opinion Services, Inc. · Focus Groups in Seattle, Portland, Spokane, Boise, Salt Lake City and Chicago.
Consumer Research Associates CRA/Superooms · Focus Groups in San Francisco, CA and Dallas, TX.
CQS Research, Inc. · Focus Groups in Houston, TX.
Delve · Focus Groups in Appleton, WI; Atlanta, GA; Chicago, IL; Columbus, OH; Dallas, TX; Kansas City, MO; Los Angeles, CA; Minneapolis, MN; Philadelphia, PA; Phoenix, AZ; Seattle, WA; St. Louis, MO.
Digital Research, Inc. · Online research is a specialty. Web surveys and moderated chats. (All North America)
E-Jury · Provides mock juries and summary trials conducted via the Internet. Attorneys present their case facts, the jury questions what would be used at the actual trial, and personal or follow-up questions to get additional feedback. The E-jurors review these facts, answer the questions, and provide additional comments. Payment is $5-$10.
Ecker & Associates · Focus Groups in San Francisco Bay/San Jose, CA
Elliott Benson · Focus Groups in Sacramento, CA.
Fieldwork Network · Focus Groups in Atlanta, Boston, Chicago, Dallas, Denver, Fort Lee NJ, Los Angeles, Minneapolis, Phoenix, Seattle, and WestchesterCounty.
Fleischman Field Research · Focus Groups in San Francisco, CA. Refreshments are always served and an honorarium ranging from $60 to $150 is provided as a token of appreciation for the person's participation. Consumer and executive/professional discussion panels.
Focus On Boston · Focus Groups in Boston, MA.
Focus On Miami · Focus Groups in Miami, FL.
Focus Pointe Global · Focus Groups in Atlanta, Boston, Chicago, Dallas, LA, Manhattan, NJ, Philadelphia, San Francisco, St. Louis, London, Paris, and Frankfurt.
Focusline · Conducts web based surveys, one-on-one interviews, and group sessions. Surveys usually take about 10 minutes to complete. Group sessions and one-on-one interviews are conducted in a chat based environment and usually last for 30 minutes to an hour. You'll be financially rewarded for your participation, typically between $25.00-$45.00 for your participation.
MacConnell Research, Inc. · Conducts focus groups in Atlanta, GA
McMillion Research · Conducts interviews on a variety of different topics, with a variety of respondents from youth to senior citizens. Charleston and Barboursville, WV.
Pragmatic Research · Internet surveys and in person focus groups in St. Louis, MO.
Qualitative Insights · Focus groups in Sherman Oaks, CA.
Shifrin~Hayworth · Studies include one-on-one interviews, telephone interviews and focus groups. Studies last from 30 minutes to three hours and pay from $50 to $250.
Sonic Drive-In · Register to participate in focus groups, taste tests and market research.
FocusGroups.com · Marketing Research Services listed market by market. Database of many companies. Not all want to hear from you as they do not keep a database. This list is for clients to hire companies.
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